Discover Their Story - Thai Airways
Inducted in 2016
Consecutive Award Won: Best South-East Asian Airline
Thai Airways International Public Company Limited (THAI), the national carrier of Thailand, was established on 1 May 1960 as the result of an historic agreement between Thai Airways Company and Scandinavian Airlines System. THAI is one of five Star Alliance founding members that was established in 1997.
THAI is known for its excellent inflight and on-ground service, convenient schedules, and on-time performance. THAI aims to be the “First Choice Carrier with Touches of Thai” by creating satisfaction beyond expectation, ensuring travel that is smooth as silk, and emphasizing Thai touch service excellence and consistency at all customer touch points. Over 56 years, THAI has ranked amongst the world’s most admired carriers by leading travel magazines and passenger surveys.
The Next Chapter
THAI is working to tailor inflight services to meet better meet customer preferences and recently launched the Service Beyond project on selected flights from Bangkok to Tokyo (Narita), London, Paris, and Frankfurt. Passengers who fly Royal Silk Class receive more personalized one-on-one service, a la carte dining, electronic guest profiling and history is implemented, whereby customers can experience increased comfort and convenience on board. THAI ordered 12 A350-900 aircraft, four on direct order and eight on lease, the first A350-900 to be delivered at the end of third quarter 2016, which will initially serve Melbourne. THAI also has plans to resume service to Moscow and a destination in the U.S.A., as well as begin flights to Tehran.